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Johnnie Walker

Introducing the Johnnie Walker Brogue

What’s the recipe for the perfect shoe? Take a shot of whisky, blend with our Cobbler-in-Chief’s innovative approach, and filter through our master Italian artisans. The result is our Johnnie Walker Oliver Sweeney brogue.

Our Cobbler-in-Chief loves a challenge and when Johnnie Walker Red Label approached him about working on an exclusive collaboration, he looked to James Bond and the shoes Rosa Klebb wore in From Russia With Love, for inspiration.

Hand crafted in Italy using luxurious calf leather and our classic Oxford wingtip brogue, we re-engineered the heel to incorporate a compartment that conceals a miniature bottle of Red Label whisky.

The heel compartment itself is lined with Johnnie Walker red suede to keep the tipple firmly in place, and finished with a transparent top-piece that allows it to be seen from below. The red detailing runs throughout the shoe, in the brogue detailing, leather outsole, tongue, laces and insole, as well as the Blake stitching on the sole and the custom-embroidered JW to the heel counter.

Each pair is finished with a Sweeney Tattoo of a ‘striding man’ (the Johnnie Walker emblem) on the heel, completed by our incredible Tattooist-in-Chief, to cement our collaboration with one of the oldest whisky brands in existence.

“The Johnnie Walker Oliver Sweeney Brogue is a project which we’ve been absolutely passionate about perfecting. Always obsessing over detail and the best construction methods, we take our time to select the right materials and components to give you real quality and distinctive style. We hope you enjoy our amusing take on a classic.” Tim Cooper, Cobbler-in-Chief.


The Making of the Johnnie Walker Brogue

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